Design · Web · Production · Cycle House
Building a boutique fitness brand from the ground up.
We partnered with Katy to bring her vision for a luxury spin studio to life. Launching summer 2027, Cycle House is a place to build friendships, have fun, and find a workout where having fun is the point.
The need
Branding, website design, production and social media management for a studio that needs founding members before it opens.
What we made
Two distinct brand concepts exploring different audiences, refined into a final identity: logo files for every use, typography, a color system and visual direction for web and marketing.
Where it's headed
A brand and site built to drive founding memberships ahead of the summer 2027 opening.
Let's talk about your goals
Launching something new?
Tell us what you're trying to move — sales, sign-ups, recruiting, awareness — and we'll show you how we'd get there.